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Custom Web Design
Website Features
Website Redesign
Other Services
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e-commerce modules
The above information, coupled with additional website functionality, opens up a host of marketing and CRM (Customer Relationship Management) opportunities that can be exploited in order to increase sales from your current customer base. Axcel Internet Technologies offers the following functionality that will take your business to the next level: Customer Registration: Identifying your visitor through initial registration and subsequent login, allows you to personalize your site based on past purchase history. Personalization allows you to include features such as; product recommendations, order inquiry, and accelerated checkout processes.
Enhanced Product Information: Up sell and cross sell by identifying related products (similar or complementary) on your database. Once your visitor logs in, you can use their past purchases to feature products relevant to their interests. Add product reviews to your database and watch the increase in website traffic, and in your sales. Gift Certificates: A good way for shoppers to purchase for friends and family. Each purchase gives you at least two customers, the buyer and the gift recipient! Make sure that the entire process is automated with comprehensive tracking from purchase through certificate redemption. Bonus Points: Reward your frequent shoppers with a bonus point program that reinforces repeat buying.
Comprehensive Reporting: Make sure that you have the capability to measure the effect of your marketing. For example, if you have a wish list, you should also be able to see how many people convert their wish list items to purchases. Measurements will direct your efforts to achieve the best ROI. Build the sales from your customer base NOW! Start your business NOW!
Axcel Internet Technologies |
How well do you know your website customers? How well do you use what you do know about them? 
